November 13, 2024
Loading...
You are here:  Home  >  Features  >  Current Article

Heeluxe steps up: Goleta startup inks deals with big names, opens $1M lab

IN THIS ARTICLE

  A Goleta-based startup has teamed up with Teva and New Balance to improve footwear’s ability to prevent and treat injury, optimize foot function and increase performance. UC Santa Barbara graduate Geoff Gray founded Heeluxe, a company that designs, produces and sells biomechanical footwear to promote healthy feet. “When I was running in high school…

Subscribe

    This article is only available to Business Times subscribers
  • Subscribers: or REGISTER for complete digital access.
  • Not a Subscriber? SUBSCRIBE for full access to our weekly newspaper, online edition and Book of Lists.
  • Check the STATUS of your Subscription Account.