The flagship store features Deckers’ footwear brands and highlights its recent efforts to build out its own retail infrastructure worldwide. It also shows off Deckers’ so-called “omnichannel” strategy, whereby shoppers can, for example, try shoes on in the store and complete their orders online.
This article is only available to Business Times subscribers
Subscribers: LOG IN or REGISTER for complete digital access.
Not a Subscriber? SUBSCRIBE for full access to our weekly newspaper, online edition and Book of Lists.
