November 12, 2024
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Tourism in a pandemic: To promote, or not to promote?

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Visit Ventura has stopped promoting Ventura as a place to travel—at least for now. “We’re not reaching out to travelers,” said Ken Alpine, the communications coordinator for Visit Ventura, “because it’s both unsafe and unwise.” Instead, Visit Ventura has new programs to promote local businesses to local residents. Other tourism promotion organizations are taking a…

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