Dubroff: With Sonos IPO, tri-county tech hub has arrived
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By Henry Dubroff Friday, July 13th, 2018
Henry Dubroff Santa Barbara-based Sonos and its co-founder and former CEO John MacFarlane have always gone their own way. Unlike instructional graphics firm Lynda.com, now part of Microsoft’s LinkedIn unit, Sonos didn’t sell itself to a tech giant. Instead, the smart speaker company cleverly figured out both how to work with and compete with the…