Guest commentary: The primaries are over, here’s to the losers
By Ross K. Goldberg I cast my first ballot in a presidential election in 1972. My candidate lost. Four years later, I voted for the other party. I lost again. In fact, in the 14 presidential elections in which I’ve voted, I have failed to even bat .500. Losing has taught me a lot Read More →

Our view: Santa Barbara revamp relies on Yardi, housing
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Guest commentary: Trust becoming more important in content-rich world
By Gillian Christie We are living in one of the most connected periods in history, yet many businesses are struggling more than ever to create meaningful connections with their audiences. Consumers are exposed to thousands of marketing messages every day across social media, advertising, email campaigns, news feeds, podcasts, and video platforms. Technology has made Read More →
Guest commentary: The Central Coast’s current commercial real estate market
By Mike Lopus Buyers across the Central Coast in 2026 are more cautious and selective, but they are still active. Capital remains deep, deals are getting done across all three counties, and well-located assets continue to attract competitive interest. What has changed is the underwriting discipline behind the bids. Higher borrowing costs, escalating insurance and Read More →

Our view: Election results show independence of voters
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Guest commentary: A smarter approach to retirement plans
By Ana Ake For many business owners, offering a 401(k) or 403(b) plan is part of the benefits package — a necessary tool to attract and retain talent. What often gets overlooked is that sponsoring a retirement plan comes with significant fiduciary and regulatory responsibility. In today’s environment, that responsibility carries real risk. But it Read More →

Our view: 5 trends to watch as tourism heads into peak season
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