Gerhardt and Wilson: Everyone must fight COVID-19

By Drs. Nels Gerhardt and Brett Wilson We are emergency physicians at Cottage Health. We live and work in this community, so we are also your neighbors, friends, and the local doctors who may diagnose your child’s ear infection at 3 a.m., or fix your broken wrist. These are trying times and nowhere is the Read More →
Scolaro: Coronavirus forces leaders to get creative

By Sierra Scolaro When I founded Wayve with a mission to provide the world with easy access to clean water, there was no way I could predict what lay ahead. Some days you feel on top of it all, when the pieces fall into place and the path to success is a freshly-paved road lined Read More →
Mintz: Personal responsibility and the coronavirus

By Steven Mintz As the number of COVID-19 cases continue to grow and the death toll mounts, we should use our experiences so far to evaluate our personal responsibilities to each other and whether the government has met its burden in handling the crisis. Why does this matter? Our society depends on communal efforts to Read More →
Garufis: Reflections on leadership

By Janet Garufis This week, Pacific Coast Business Times is celebrating 20 years in business. When most newspapers are facing existential moments, the PCBT thrives, bringing the business community essential news and reporting for the Central Coast. Congratulations to Henry and Linda and the team on your success. And on March 17, Montecito Bank & Read More →
Witman: Accurate coronavirus information needed

By Paul Witman It is said that information’s most fundamental purpose is to enable people to make informed decisions. And with what was officially labeled a pandemic on March 11, getting the right information about the coronavirus and COVID-19 is critical. It is not helpful if the information is not of good quality, or if Read More →

Managing online reputation is critical

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